NATALIE SMITH
Journalistic Works
Pluck Financial Final Presentation
In the Fall 2024 semester, I worked as an unpaid campaign manager within a multidisciplinary team to refresh the brand identity of local Athenian financial advising firm, Pluck Financial, LLC. Together, we created a comprehensive social media strategy playbook, with detailed content pillars, posting schedules, and audience engagement tactics to increase brand visibility and user interaction, amongst many other things. The value of the work was estimated around $500,000.
Profile Article
From serving the community as District 8 commissioner, Carol Myers is dedicated to the citizens of Athens and their safety on the roads. A passionate cyclist, Myers has involved herself across the city in a fight for bicycle and pedestrian safety, both through the government and nonprofit organizations.